Privacy matters.

Who this policy applies to

This privacy policy explains how Value Creation AI Limited (“VCAI”, “we”, “us” or “our”) collects, uses, stores and discloses personal information.

It applies to personal information collected through our website, email communications, business development activity, consulting engagements and other interactions with VCAI.

What personal information we may collect

The personal information we collect depends on how you interact with us. It may include:

• your name, job title and organisation;
• email address, telephone number and other contact details;
• information you provide when contacting us or booking a conversation;
• business information that contains personal information;
• communications and correspondence with VCAI;
• information relevant to a consulting or advisory engagement;
• technical information generated when you use our website, such as IP address, browser, device and website usage information where this is collected by our website or service providers.

We do not intentionally collect personal information that is not reasonably necessary for our business activities.

How we collect information

Wherever practical, we collect personal information directly from the person it relates to.

This may occur when you contact us, send an email, participate in a meeting or workshop, provide information during an engagement, use our website or otherwise interact with VCAI.

Information collected from other sources

We may occasionally obtain personal information from another source, including an organisation you work for, a professional referral, a publicly available source or another lawful source.

Where the New Zealand Privacy Act requires us to do so, we will take reasonable steps to make the individual aware that the information has been collected, why it was collected, who may receive it and their rights to access and correct it.

Why we use personal information

We may use personal information to:

• respond to enquiries and communicate with you;
• arrange meetings and conversations;
• understand potential client needs and opportunities;
• provide consulting, advisory, training or related services;
• manage client and business relationships;
• operate, maintain and improve our website and services;
• manage administrative, financial, security and legal obligations;
• protect VCAI, our clients and other people from fraud, misuse or security threats;
• comply with applicable law.

We will not use personal information for an unrelated purpose unless that use is authorised by the individual or otherwise permitted by law.

Website, cookies and analytics

Our website and the services that support it may collect limited technical information required to operate the site, maintain security and understand how the website is being used.

This may include cookies or similar technologies and information such as browser type, device type, IP address, pages visited and general website activity.

If we introduce additional analytics, marketing, CRM or booking technologies that materially change how personal information is collected or used, we will update this policy as appropriate.

When we may share personal information

We do not sell personal information.

We may disclose personal information where reasonably necessary to:

• deliver services or fulfil the purpose for which the information was collected;
• work with technology, hosting, email or other service providers supporting VCAI;
• work with professional advisers or contractors where appropriate;
• protect our legal rights or the security of our systems;
• comply with a legal obligation;
• act with the individual’s authorisation.

Where third parties process personal information for us, we expect them to handle that information appropriately and only for authorised purposes.

Information processed outside New Zealand

Some technology or service providers used by VCAI may process or store information outside New Zealand.

Where personal information is disclosed to an overseas person or organisation and the New Zealand Privacy Act applies, we will take reasonable steps to ensure the disclosure complies with the applicable overseas disclosure requirements.

How we protect personal information

We take reasonable technical, organisational and administrative safeguards to protect personal information from loss, misuse, unauthorised access, modification or disclosure.

These safeguards may include access controls, authentication, security configuration, appropriate technology controls and limiting access to people who require the information for legitimate purposes.

No technology environment can guarantee absolute security. Where a privacy breach occurs, we will assess and respond to it in accordance with applicable legal requirements.

How long we keep information

We retain personal information only for as long as it is reasonably required for the purpose for which it was collected, to maintain appropriate business records, or to meet legal, contractual, professional or security obligations.

When information is no longer reasonably required, we may securely delete, destroy or anonymise it where appropriate.

Accessing or correcting your information

You may ask us whether we hold personal information about you and request access to that information, subject to any lawful grounds for refusing or limiting access.

You may also ask us to correct personal information you believe is inaccurate, incomplete, out of date or misleading.

To make an access or correction request, email david@vcai.co.nz .

Privacy breaches

If we become aware of a privacy breach, we will assess its nature, the information involved and the potential consequences.

Where the Privacy Act requires notification because the breach has caused or is likely to cause serious harm, we will notify the Office of the Privacy Commissioner and affected individuals as soon as practicable, subject to any lawful exceptions.

Concerns or complaints

If you have a question, concern or complaint about how VCAI has handled your personal information, please contact us first so we can understand and address the issue.

You also have the right to raise a privacy complaint with the New Zealand Office of the Privacy Commissioner.

Changes to this policy

We may update this privacy policy as VCAI, our website, our technology providers or applicable legal requirements change.

The current version will be published on this page with the date of the latest update.